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Kim Scholts
Kim Scholts
Role
Communications Officer
Email
k.scholts [at] dutchculture.nl

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Simon de Leeuw
Simon de Leeuw
Role
Advisor for Partnerships & Projects
Email
s.deleeuw [at] dutchculture.nl

FAIR P(L)AY - The Collective Response

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FAIR P(L)AY Banner 2026
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FAIR P(L)AY Banner 2026
Authors
Sali Sylla

FAIR P(L)AY - The Collective Response

Join us at Dutch Design Week for a European conversation on fair pay and collective models for sustaining creative work, from practice to policy
Date(s)
Thursday 22 October 2026 17:00 - 19:30

Practical information

Date: Thursday 22 October, 2026
Time: 17:00 - 19:30
Location: Foundation We Are, Torenallee 22-04, Eindhoven
Language: English

The event is free of charge, so you don't need a DDW ticket to join.

Across Europe, artists, designers and cultural practitioners are experimenting with ways of sharing resources, risks, responsibilities and knowledge. FAIR P(L)AY brings these practices into conversation with perspectives from education, policy and different European contexts, asking what collective action might mean for the people doing creative work, and what it could change about the systems around them.

FAIR P(L)AY takes place within the context of The Collective Response: Design for Shared Action, the exhibition at Foundation We Are exploring how creative practices can build collaboration, community and collective action.

Speakers

Emma Verhoeven is an artist, designer, writer, organiser and educator living and working in Rotterdam. As a founder and member of Extra Practice, she is passionate about creating collective space and time for playful self-reflection and experimental learning. She regularly organises and hosts workshops and events at Extra Practice. Extra Practice is a space for working and learning in the north of Rotterdam, shared by six friends active in art and design. The members support one another’s individual practices and organise workshops, presentations and public events to share insights and experiences.
 

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Girl standing in meadow with rusty-coloured jacket
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Emma Verhoeven is one of the founding members of the Rotterdam-based collective Extra Practice
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Emma Verhoeven

Dovilė Gaižauskienė is a Lithuanian design researcher and strategic and participatory design practitioner working at the intersection of design, public innovation and societal transformation. She is a researcher at KTU D-LAB and Sector Manager at the GovTech Innovation Agency, and co-founder of the co-creation atelier Viktorija Vilis ir ko.

With over two decades of experience in design, education and innovation, Dovilė has worked across public policy, social innovation, cultural development and community engagement. Her practice explores co-creation, participatory futures, trust-building and community-centred innovation, connecting people, institutions and possible futures through design.
 

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Dovilė Gaižauskienė is a futures-oriented deisgner from Lithuania.
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Dovilė Gaižauskienė is a futures-oriented deisgner from Lithuania.
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Svetlana Batura

Pedro Lobo is a Portuguese graphic designer, visual artist and artistic researcher based in Eindhoven. His practice centres on activating messages through visual communication, with a collaborative and dialogical approach at its core. He works across visual identity, art direction, design strategy, editorial and web design, and moving image, with a strong focus on storytelling.

Pedro holds an MA in Fine Art and Design from the Critical Inquiry Lab at Design Academy Eindhoven and a BA in Communication Design from ESAD – Escola Superior de Artes e Design
 

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Pedro Lobo is a graphic designer and visual artist. Most of his projects start as a conversation and find their form along the way. Working across art direction, visual identities, editorial design, web design, and motion graphics, he takes a collaborative and dialogical approach. He has worked between Portugal and the Netherlands, collaborating with artists and institutions such as Porto Design Biennale, Conservatorium van Amsterdam, Casa do Design Matosinhos, Design Academy Eindhoven, esad—idea, affect lab, and the Netherlands Philharmonic Orchestra. Pedro holds an MA in Fine Art and Design from the Critical Inquiry Lab at Design Academy Eindhoven.

Authors
Pedro Lobo

Luiza Moroz is Head of Policy at Culture Action Europe, where she contributes to the organisation’s advocacy strategy, monitors European policy developments and conducts research to support its work. Her background includes the Ukrainian Centre for Cultural Research, the Ukraine Ministry of Culture and the European Commission’s DG GROW. As a policy analyst, she has worked on developing policy and analytical frameworks for the creative industries in Ukraine.

Her work connects cultural practice with European policy, with a focus on transformative cultural policies and the conditions that enable culture and creative work to thrive.
 

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Luiza Moroz is the Head of Policy at Culture Action Europe, the advocacy organisation for culture's space in the EU.
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Luiza Moroz is the Head of Policy at Culture Action Europe, the advocacy organisation for culture in EU policy
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Culture Action Europe

About FAIR P(L)AY

An initiative of EUNIC Netherlands, in partnership with Foundation We Are, Extra Practice, DutchCulture / Creative Europe Desk NL, Kunsten '92, Nieuwe Instituut, Kunstenbond, Ukrainian Institute, Lithuanian Culture Centre and Romanian Cultural Institute.

FAIR P(L)AY is a programme series initiated by EUNIC Netherlands in 2022, bringing together European national cultural institutes to explore fair practice in the creative and cultural sectors. Since its first edition the series has grown into an annual conversation at Dutch Design Week connecting emerging and established practitioners with tools, networks and perspectives from across Europe.

EUNIC Netherlands is a cluster of European national cultural institutes based in the Netherlands. We believe that cultural exchange across borders should be fair, reciprocal and grounded in real needs, not just goodwill. FAIR P(L)AY is how we put that belief into practice: by creating space where artists, designers, policymakers and funders from different European contexts can learn from each other, challenge the systems they work within, and build something more durable together.

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FAIR P(L)AY – Closing the Gap was our fourth instalment of the FAIR P(L)AY series, discussing sustainable remuneration practices in the creative and cultural sectors. This iteration took place during Dutch Design Week, expertly moderated by Isabel Sheridan, Elia Kalogianni, Lorraine Hellwig and Oksana Savchuk discussed all the tough lessons they've had to learn when starting their careers in creative practice. We thank our partners within the EUNIC Cluster, the Design Academy Eindhoven as well as Platfrom ACCT and Creative Industries NL for fruitful exchanges aimed at building resilience in a sector often faced with uncertain working conditions.