THNK: Amsterdam School for Creative Leadership

A new and unique international school for Creative Leadership is opening in Amsterdam. THNK, the Amsterdam School for Creative Leadership, will open its doors on March 18, 2012. THNK’s groundbreaking curriculum targets professionals from around the world, with the goal of orchestrating innovation that really matters.

THNK was founded by former McKinsey & Company director, Menno van Dijk and Bas Verhart, cofounder of the successful international cross-media festival, PICNIC, and the Amsterdam-based creative agency, Media Republic. “Our increasingly complex world demands a new generation of creative leaders; people with vision, curiosity, empathy – and the ability to push through. THNK will offer a different perspective and a program that will make things happen.”

The THNK Creation Process

THNK’s 18-month part-time program is based in Amsterdam, and features the unique THNK Creation Process and real-life challenges brought to the table by leading businesses and organizations. Participants will work with a multi-disciplinary team of creative entrepreneurs, leading designers and CEOs of listed companies – as well as philosophers and artists – to achieve a cross-pollination aimed at inspiring true innovation that will improve the world.

Additional unique elements

In addition to the real-life challenges, the groundbreaking THNK curriculum features discussions curated by leading international experts. Participants will receive extensive personal and peer-to-peer coaching throughout the program. Another key aspect of the THNK Creative Leadership Program is the business accelerator phase of the program, a 12-month period during which participants will work to realize innovative projects at home, on-the-job.

Source: Dutch Daily News